Humbled and honored! My book is a 2016 National Indie Excellence Award Finalist.
Here is a sample chapter from my book "NAKED TEXT: Email Writing Skills From Teenagers."
Gisela Hausmann is an award-winning email evangelist. Her work has been featured in the SUCCESS magazine. Her book "NAKED TEXT: Email Writing Skills From Teenagers" is the first book written specifically for teenagers and college students to help them position themselves best for their future careers.
These are the 7 parts of an e-mail:
#1 – The sender’s (your) name
#2 – The best time to send an e-mail
#3 – The attractive & effective subject line
#4 – The greeting
#5 – The spelling of the recipient’s name
#6 – The body of your e-mail
#7 – The ending salutation & signature
#1 –THE SENDER’S (YOUR) NAME
Obviously, the sender’s name is the most important part of any e-mail. All of us care mostly about the e-mails from people we like or from people who are significant in our lives.
If you found an e-mail from a sender “Pontifex @Vatican” in your Inbox, you’d immediately wonder if the sender is really the Pope or if this might be a phishing e-mail – You would not simply delete the message; you would wonder about it.
Maybe you’d even take a picture of “Pontifex’s” e-mail and text it to all your friends and ask what they think.
That’s the power of a name.
However, you don’t have to be really famous to get people to want to open your e-mail first. In life all of us get hundreds of chances to create a name for ourselves and to build our reputation.
Equally, in fifteen years from now, many people will remember you. Every day, you make contacts, who will – or won’t – remember you. The choice is yours!
As you grow older, you might encounter difficult situations like most of us do. Even with hardest work you may not be able to avoided mishaps. Sometimes you may even feel powerless. But, there is one thing you’ll always own – your name!
If you build your name and reputation according to your talents and best life principles nobody will be able to taint that, because it is your name, today we say “your brand.”
So, go and create it!
Do you want to be this math whiz whose name people mention with that certain timbre of respect?
Or, that kid who always tinkers with electronics?
Maybe you want to be the kid who started a recycle program at your school?
Or, the kid who reads stories to little first graders who cannot read many of the more difficult words yet?
The choice is yours, and nobody can take it from you.
While you are building this brand of yours, I recommend that simultaneously you build a profile at LinkedIn. It’ll be a representation of your brand to colleges and the world of professionals.
In a bit I’ll show you how to use this trick as a major advantage.
You must be over the age of fourteen (14) or older to open an account and create a free profile. Please find more information in LinkedIn’s user agreement.
If you are over the age of sixteen, you should definitively have a profile because it will have a positive impact when you apply for college.
To keep things professional, you’ll need a (first name)(last name) e-mail address at yahoo.com or gmail.com. Do not use a colorful e-mail address like email@example.com or QueenBree@wherever.com.
If your name is already taken you could choose
• (first name) (dot) (last name)
• (first name) (initial) (last name)
• (first name) (dot) (initial) (dot) (last name)
• (last name) (dot) (first name)
• (Initial first name) (last name)
Always look twice when picking your handle. Years ago I read that a Mr. Manual Alware had been hired at a company whose computer system generated e-mail addresses following an (initial of first name) (last name) system, which led to Mr. Alware’s e-mail address being firstname.lastname@example.org.
Maybe this story is a hoax, and maybe not, but it suggests to pay attention.
Also, I would advise against incorporating your birth year into your e-mail address. It’s nobody’s business, in what year you were born. Age discrimination still exists. You don’t want to be excluded from an exciting opportunity because somebody decides that you are too young just by looking at your e-mail address. Let your resume and your professional profile do the talking.
Use your professional e-mail address when creating your profile at LinkedIn. LinkedIn works just like any other social media platform, only it’s purely professional. Therefore, only post what will help your future career.
Maybe you are a member of one of your school’s clubs, or
• serve in student government
• are a member of a theater group, band or art group,
• volunteer at a hospital or at an animal shelter
• are a contributor to any of your school’s social media feeds, or
• work a part-time job (even babysitting counts)
Notice that you can also add pictures to illustrate your achievements. Think of it as a brag book (picture collection).
Always keep in mind that this page is supposed to represent your brand. Obviously, it needs to have a different look if you want to study the law at Harvard than if you are a budding rock star with your own YouTube channel.
Once your profile looks good, put a link to it in your e-mail signature, for a professional look. (Copy your profile’s URL right below your portrait.)
The closer you’ll get to graduation, the more e-mails you’ll have to write to college counselors and other professionals. Your new e-mail signature will make you look like a stand-out candidate.
She also won the 2016 Sparky Award "Best Subject Line," awarded by SparkPost.
© 2015 by Gisela Hausmann
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